Stephanie Cook

Executive Marketing & Leadership Coach

Let’s face it, the digital age has taken over the way we do life whether that be at home or at work. With the power of technology at our fingertips, it would be heinous to not take full advantage of all the useful tools that the internet has to offer. Check out 4 reasons why email marketing is becoming more of a necessity for small businesses.

What if we set the results that we want first, and then create the goal based off of those results? Your results are determined by the goals you set. So what if we change the system around? 

Points 2 Marketing is steamrolling into 2020 with a brand new team of creatives. What once was a one-woman show is now a full-on production featuring a PR Perfectionist, Graphic Artist, and a seasoned Sales Executive. Each member brings something different, yet essential to the table. Meet our results-driven team!

Your business/marketing plan for 2020 is very important. The success of your company depends on the amount of time you put into it. You want your plan to be prosperous, so it is extremely important to exhaust all your sources when creating your vision, goals, and objectives.

Using data and statistics are KEY; numbers tell a story. At the end of the quarter, I look back at data and determine if any adjustments are needed to continue.

Leaders are observers. This post defines three tips on how your observation skills can help you as a leader.

What defines your company? What does your organization stand for? How does it contribute to the community? This post provides tips for establishing a company culture.

It’s imperative that you make time to recognize your employees for a job well done. Your employees are your company's most important assets. They are the face of your company, and positive reinforcement helps create a happy, hard-working atmosphere. Make sure you add a few of these ideas to your Internal Marketing Plan!